
Hershey’s has a new commercial to get you pumped up about summer camp and the tradition of making s’mores over the campfire.

Hershey’s has a new commercial to get you pumped up about summer camp and the tradition of making s’mores over the campfire.

Actor Gary Sinise appears in this new commercial for Camp Corral, which runs summer camp programs for children of military families and is sponsored by restaurant chain Golden Corral.

TVGuide has an exclusive look at the first promo for the upcoming USA Network reality show Summer Camp, which brings 16 adults back to summer camp to compete in Color War-style competitions. The show, which debuts in July, was produced by Big Brother‘s Allison Grodner and Rich Meehan. The spot features actress Samantha Colburn.

The Power of Camp is a marketing campaign the Christian Camp and Conference Association launched last year to promote all of their member camps and the concept of summer camp and its impact. This year they’ve been releasing posters playing off the Power of Camp theme and encouraging their member camps to share them through social media.
Images like this carry a lot of currency on the social web so this new aspect of the campaign makes perfect sense. The artwork is high quality as well. I’m interested to see what they release next.

McDonald’s focuses on the guy who plays “Reveille” to wake everyone up at Boy Scout Camp in this TV spot for McCafe.