Colorado marshmallow startup Stuff’n Mallows is shooting for a Guinness World Record for the most people making s’mores simultaneously.
The current record is 250 people, but the company started by Colorado State University graduates that sells handmade chocolate chip marshmallows is shooting for 500. The record attempt is scheduled to take place at a Colorado State University parking lot at 11:30 a.m. on April 18.
The world record attempt also has a charity component as the company is selling tickets for the event and donating the proceeds to KOA Cares Camps. You can learn more about the event and the company behind it at www.stuffnmallows.com.