Krispy Kreme ‘Drive for 45’ campaign benefits Victory Junction camp

Krispy Kreme is giving customers an opportunity to provide life-changing summer camping experiences for children with chronic or serious illnesses through May 19 as part of the company’s Drive for 45 Campaign for Victory Junction camp in North Carolina.

“Each year, chronically ill children from across the country come to Victory Junction to laugh and play and forget about being sick for a while,” said Lafeea Watson, PR and Media Manager, Krispy Kreme, in a news release. “That’s why Krispy Kreme is proud to team up with Kyle Petty and Victory Junction for our annual Drive for 45 Campaign. Please join us in making a difference in the lives of hundreds of children by making a donation at your nearest participating Krispy Kreme location.”

Customers can give to the campaign:

  • At Checkout– Make a $1, $2, $5 or $45 donation at checkout. A paper Drive for 45 certificate will be displayed in-store, throughout the campaign, in recognition of your support.
  • “Round Up” – Tell the cashier to ‘Round Up’ your purchase amount to the nearest dollar. The difference is your donation.
  • Tire Banks – Make a pit stop and drop your donation inside a Drive for 45 Tire Bank at your nearest participating Krispy Kreme.

Founded and operated by Kyle and Pattie Petty in Randleman, North Carolina, Victory Junction camp is part of the SeriousFun network of camps and enriches the lives of children with chronic medical conditions or serious illnesses by providing fun, unique and life-changing camping experiences in a safe and medically-sound environment. The number 45 is a tribute to their son Adam Petty, former NASCAR #45 car driver who lost his life during a tragic racing accident in 2000.

Matt Ralph

Matt Ralph

I'm the editor of Summer Camp Culture and also blog at and I live in the Philadelphia area and went to camps and camp meetings growing up in Ohio, Maryland and New Jersey.

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